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Crack open a cold Kombucha and read about our client’s breakthroughs and successes. Or, if you’re a designer, listen to our latest podcasts, or have a friend read our thought-leadership articles in industry-leading blogs, magazines and more out loud to you.

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How “Family Reunion” Star Tia Mowry Took Control Of Her Health, Happiness + Life

For years, actress, author, and producer Tia Mowry suffered from Endometriosis, a condition where tissue similar to the lining of the womb starts to grow in other places, such as the ovaries and fallopian tubes—a condition that five million women a year struggle from. But when health complications from the disease started to severely impact her everyday life, the 41-year-old “Sister, Sister” star decided to take control of her health. Now, she’s empowering women to do the same with Anser: a supplement packed with clean ingredients, essential vitamins and high-quality nutrients that fuel the body. We chatted with Mowry about how she’s coping with her condition, how her life has changed since she decided to take control of her health, and how she’s now ready for new challenges in both her personal life and her professional one.

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Tia Mowry Wants Black Women to Be a Part of the Wellness Conversation

Tia Mowry’s foray into the wellness industry was solidified with the debut of her self-care line called Anser, a collection of multivitamins curated for women, men, mothers, and children. According to Mowry, her ongoing challenge of battling and treating endometriosis, a painful disorder that affects a woman’s uterus, encouraged her to dive deeper into exploring how she could impact the wellness industry on a larger scale.

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Whole Foods Market announces 2020 winners of annual Supplier Awards

Raising the Bar for Quality

LesserEvil: for raising the bar for quality in the snack category through its thoughtful selection of ingredients and innovative production methods. LesserEvil continues to be a key innovation partner for Whole Foods Market, introducing products that feature ingredients not commonly found in the snacking aisle such as organic cassava flour, organic sweet potato flour, certified humane egg white powder and organic avocado oil, as well as partnering on various items exclusive to Whole Foods Market. Over the past two years, we introduced LesserEvil Organic Paleo Puffs and Grain-Free Egg White Curls, which have been incredible additions to the company’s air-popped popcorns that have steadily driven growth for the popcorn category. Additionally, the company moved all of its packaged snacks to biodegradable packaging in 2019, a huge step towards creating a more sustainable future for packaged goods.

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A Branded World Podcast: How to go from “one of many” to “one of a kind” and stay that way. The main challenges brands face in their pursuit to stand out and how to overcome them – with David Lemley

You can say that every industry or market is oversaturated. Meaning, consumers have a lot of options to choose from. This is a good thing for consumers, although it can also be overwhelming. For brands, what this means is that “good is not good enough” anymore. A quality product or service no longer differentiates you from your competitors, but it’s rather a basic requirement to compete in that segment. This also means, that despite having a high-quality product or service, your brand is likely to just be “one of many” rather than “one of a kind”.

In addition to oversaturated markets, brands face fast changing trends, changing demographics and fierce competitors quick to imitate successful products or services.

In this episode I speak with David Lemley, president and chief strategist of Retail Vodoo, about the main external challenges brands face in their pursuit to stand out in overcrowded markets and how to overcome these challenges.

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Marketing Upheaval Podcast: David Lemley, Founder of Retail Voodoo on Retail and Better-For-You Brands

A pioneer in retail with a purpose, talks about the upsurge in healthier products and how to create a brand for long-term success.

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Soup-To-Nuts Podcast: Why having a killer idea, product & passion isn’t enough for long term success

As consumer interest in health, wellness and sustainability has lifted better-for-you brands out of the dark corners of stores to become a mainstream phenomenon in every category, marketers have gravitated to founders’ stories and social missions to attract the attention purpose-driven consumers.

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Everybody Brands – Beloved and Dominant Brands: A Conversation with David Lemley

Brand Strategist and agency principal David Lemley thrives at the intersection of culture and the outdoors and proves meaningful impact isn’t relegated to Manhattan. David helped put the Pacific Northwest on the map as a thought leader in design, working with brands that are ambitious, fearless, and out to change the world. He believes that brand should inspire deep and meaningful connections with real people and enthusiastically do good.

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Tia Mowry, BioSchwartz And UTA Launch Exclusive New Supplement Line Anser

BioSchwartz announces its partnership with actress, author and producer Tia Mowry and United Talent Agency (UTA) in the national debut of Anser supplements. With a brand ethos of purity, efficacy and inclusivity, Anser launches with a collection of three formulations—Women’s Multivitamin, Prenatal Formula and Beauty Formula—to empower women to take charge of their health with these simple first steps.

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HighKey Unveils New Look and Product Innovation

HighKey, makers of the best-selling chocolate chip cookie on Amazon, is revealing a brand new look and a brand new product to make it easier than ever for people to stick to their health resolutions during the holiday. HighKey’s fresh logo, packaging and website features its new tagline, FOMO NO MO’, that reflects the brand’s playful voice and promise to create snacks that taste just like you’re eating the original.

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Essentia Named 2019 “Brand of the Year” at BevNET Live Winter Summit

Essentia, the pioneer of ionized alkaline bottled water in the U.S., was named Brand of the Year at the BevNET Live Winter Summit in Santa Monica, California during its associated Best of 2019 Awards Ceremony on Monday, December 9. In awarding this title, BevNET considered factors like a brand’s impact on the overall category and capacity for long-term change within the industry, as well as retail gains and commercial achievements. According to the publication, “These honorees represent a vibrant and dynamic group of brands that we feel best encompass the ideas, personalities and products pushing the beverage industry in exciting new directions at the dawn of a new decade — and we can’t wait to see where they will take us next.”