<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Retail Voodoo, LLC.</title>
	<atom:link href="http://www.retail-voodoo.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.retail-voodoo.com</link>
	<description>In-store Shopping Experience Experts</description>
	<lastBuildDate>Wed, 25 Jan 2012 02:18:07 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.2</generator>
		<item>
		<title>Brand, Business and Design, oh my!</title>
		<link>http://www.retail-voodoo.com/2012/01/brand-business-and-design-oh-my/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=brand-business-and-design-oh-my</link>
		<comments>http://www.retail-voodoo.com/2012/01/brand-business-and-design-oh-my/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 07:30:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[David Lemley]]></category>
		<category><![CDATA[retail brand strategy]]></category>

		<guid isPermaLink="false">http://www.retail-voodoo.com/?p=291</guid>
		<description><![CDATA[David Lemley’s Reflections from DMI’s 19th Annual Brand conference. Branding and design have become key business objectives for those companies that intend to be market leaders in the next few years. Designers and brand consultancies can facilitate this therapeutic rebirth of corporate senior management by relating profitability to brand experience, and sustainability to meaningful design [...]]]></description>
		<wfw:commentRss>http://www.retail-voodoo.com/2012/01/brand-business-and-design-oh-my/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>If You Believe Manifesto</title>
		<link>http://www.retail-voodoo.com/2012/01/if-you-believe-manifesto/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=if-you-believe-manifesto</link>
		<comments>http://www.retail-voodoo.com/2012/01/if-you-believe-manifesto/#comments</comments>
		<pubDate>Wed, 18 Jan 2012 17:40:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[authenticity]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[corporate values as brand drivers]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[David Lemley]]></category>
		<category><![CDATA[experience economy]]></category>
		<category><![CDATA[Integrated Marketing]]></category>
		<category><![CDATA[retail brand strategy]]></category>
		<category><![CDATA[strategic planning]]></category>
		<category><![CDATA[trend]]></category>
		<category><![CDATA[using trends in brand development]]></category>
		<category><![CDATA[using values as brand strategy]]></category>

		<guid isPermaLink="false">http://www.retail-voodoo.com/?p=269</guid>
		<description><![CDATA[This manifesto, originally published as part of Lemley Design, has a timeless ring of truth and casts a potent light on the spirit of what we are doing today. Enjoy -DL If You Believe Manifesto by David Lemley View more presentations from Retail Voodoo LLC]]></description>
		<wfw:commentRss>http://www.retail-voodoo.com/2012/01/if-you-believe-manifesto/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Brand positioning vs. revitalization</title>
		<link>http://www.retail-voodoo.com/2011/09/brand-positioning-vs-revitalization/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=brand-positioning-vs-revitalization</link>
		<comments>http://www.retail-voodoo.com/2011/09/brand-positioning-vs-revitalization/#comments</comments>
		<pubDate>Mon, 26 Sep 2011 19:58:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.retail-voodoo.com/?p=302</guid>
		<description><![CDATA[It was Abraham Lincoln who asked, How many legs does a dog have if you call the tail a leg? Four. Calling a tail a leg doesn&#8217;t make it a leg. Authentic Brand revitalization requires getting realigned with core of who we are and what we do. Everything else is wishful thinking or deception. Seattle [...]]]></description>
		<wfw:commentRss>http://www.retail-voodoo.com/2011/09/brand-positioning-vs-revitalization/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Holy Brand-grenades!</title>
		<link>http://www.retail-voodoo.com/2011/09/identity-crisis-seven-deadly-sins-of-brand/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=identity-crisis-seven-deadly-sins-of-brand</link>
		<comments>http://www.retail-voodoo.com/2011/09/identity-crisis-seven-deadly-sins-of-brand/#comments</comments>
		<pubDate>Fri, 09 Sep 2011 06:05:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[authenticity]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[brand planning]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[strategic planning]]></category>

		<guid isPermaLink="false">http://www.retail-voodoo.com/?p=272</guid>
		<description><![CDATA[Stellenbosch University (one of the four top research universities in S. Africa) is using David Lemley’s article, Identity Crisis: The Seven Deadly Sins of Branding in their course pack for Masters in Branding. Identity Crisis: The Divine Comedy of Brand Management Economic limbo cannot erase the fact that we live in a world where cars [...]]]></description>
		<wfw:commentRss>http://www.retail-voodoo.com/2011/09/identity-crisis-seven-deadly-sins-of-brand/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Seattle branding and design expert refers to self as “Hipster-dufus Wannabe.”</title>
		<link>http://www.retail-voodoo.com/2011/09/brand-strategy%e2%80%99s-best-reluctant-shaman-or-beet-farmer/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=brand-strategy%25e2%2580%2599s-best-reluctant-shaman-or-beet-farmer</link>
		<comments>http://www.retail-voodoo.com/2011/09/brand-strategy%e2%80%99s-best-reluctant-shaman-or-beet-farmer/#comments</comments>
		<pubDate>Sun, 04 Sep 2011 01:53:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[creative retail design agency]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[David Lemley]]></category>
		<category><![CDATA[design language]]></category>

		<guid isPermaLink="false">http://www.retail-voodoo.com/?p=289</guid>
		<description><![CDATA[Christopher Butler of New Fangled Web Factory asked branding expert, David Lemley, thought provoking questions  about technology, pioneering UX/UI design, branding strategies and more in this online interview. David describes himself as a &#8220;Change Agent, Brand Catalyst + Hipster Dufus Wannabe&#8221; on his LinkedIn profile, but he is known by his colleagues and clients for [...]]]></description>
		<wfw:commentRss>http://www.retail-voodoo.com/2011/09/brand-strategy%e2%80%99s-best-reluctant-shaman-or-beet-farmer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>When agencies and clients don’t get real, bad things happen.</title>
		<link>http://www.retail-voodoo.com/2011/08/the-emperor%e2%80%99s-new-brand-how-to-fail-at-brand-revitalization/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-emperor%25e2%2580%2599s-new-brand-how-to-fail-at-brand-revitalization</link>
		<comments>http://www.retail-voodoo.com/2011/08/the-emperor%e2%80%99s-new-brand-how-to-fail-at-brand-revitalization/#comments</comments>
		<pubDate>Wed, 10 Aug 2011 01:15:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Brand Strategy]]></category>

		<guid isPermaLink="false">http://www.retail-voodoo.com/?p=285</guid>
		<description><![CDATA[The Emperor’s New Brand: How to Fail at Brand Revitalization The first symptom: Relief that the Brand revitalization process is finally over, followed by a vague sense that “something is missing.&#8221; Continued loss of market share, failure to make customer connections and a continuum of caustic corporate culture are telltale signs that your effort has [...]]]></description>
		<wfw:commentRss>http://www.retail-voodoo.com/2011/08/the-emperor%e2%80%99s-new-brand-how-to-fail-at-brand-revitalization/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A Reason to Believe: Finding the Dramatic Difference in Retail Brand Revitalization</title>
		<link>http://www.retail-voodoo.com/2011/08/a-reason-to-believe-finding-the-dramatic-difference-in-retail-brand-revitalization/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=a-reason-to-believe-finding-the-dramatic-difference-in-retail-brand-revitalization</link>
		<comments>http://www.retail-voodoo.com/2011/08/a-reason-to-believe-finding-the-dramatic-difference-in-retail-brand-revitalization/#comments</comments>
		<pubDate>Mon, 01 Aug 2011 01:35:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Brand Strategy]]></category>

		<guid isPermaLink="false">http://www.retail-voodoo.com/?p=287</guid>
		<description><![CDATA[Originally posted in Lemley Design Company newsletter and reposted by permission at Brandchannel.com Many retailers go through an exhaustive brand revitalization process only to find that they must do it again within two to five years. Even immediately after revitalization, they often have a vague sense of &#8220;something&#8221; not being quite right. They&#8217;re still losing [...]]]></description>
		<wfw:commentRss>http://www.retail-voodoo.com/2011/08/a-reason-to-believe-finding-the-dramatic-difference-in-retail-brand-revitalization/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>REI Elements Brand Extension</title>
		<link>http://www.retail-voodoo.com/2011/07/rei-elements-brand-extension/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=rei-elements-brand-extension</link>
		<comments>http://www.retail-voodoo.com/2011/07/rei-elements-brand-extension/#comments</comments>
		<pubDate>Sun, 03 Jul 2011 21:53:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Brand Extension]]></category>
		<category><![CDATA[atheltic apparel]]></category>
		<category><![CDATA[outdoor brands]]></category>
		<category><![CDATA[outdoor retail]]></category>
		<category><![CDATA[private label]]></category>
		<category><![CDATA[REI Brands]]></category>

		<guid isPermaLink="false">http://www.retail-voodoo.com/?p=242</guid>
		<description><![CDATA[Seattle Package Design Featured work highlights REI Elements brand extension project that spun out of the brand revitalization project spearheaded by David Lemley while President of Lemley Design Company in Seattle. Shown here, identity design, woven labels, hangtags for packaging. “David Lemley and team were brought in to develop a brand-appropriate approach to our graphic [...]]]></description>
		<wfw:commentRss>http://www.retail-voodoo.com/2011/07/rei-elements-brand-extension/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Category Disruption as a Brand Strategy.</title>
		<link>http://www.retail-voodoo.com/2011/06/category-disruption-as-a-brand-strategy/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=category-disruption-as-a-brand-strategy</link>
		<comments>http://www.retail-voodoo.com/2011/06/category-disruption-as-a-brand-strategy/#comments</comments>
		<pubDate>Wed, 22 Jun 2011 22:26:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Blue Nile]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[category disruption]]></category>
		<category><![CDATA[David Lemley]]></category>
		<category><![CDATA[design management]]></category>
		<category><![CDATA[online versus in-store]]></category>
		<category><![CDATA[retail brand strategy]]></category>
		<category><![CDATA[Starbucks brand strategy]]></category>
		<category><![CDATA[Starbucks customer experience Target design strategy]]></category>

		<guid isPermaLink="false">http://www.retail-voodoo.com/?p=267</guid>
		<description><![CDATA[]]></description>
		<wfw:commentRss>http://www.retail-voodoo.com/2011/06/category-disruption-as-a-brand-strategy/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>David Lemley’s Story So Far</title>
		<link>http://www.retail-voodoo.com/2011/06/david-lemley%e2%80%99s-story-so-far/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=david-lemley%25e2%2580%2599s-story-so-far</link>
		<comments>http://www.retail-voodoo.com/2011/06/david-lemley%e2%80%99s-story-so-far/#comments</comments>
		<pubDate>Mon, 06 Jun 2011 23:03:30 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Anton Kimball]]></category>
		<category><![CDATA[Art Institute of Seattle]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[bumbershoot]]></category>
		<category><![CDATA[Communication Arts]]></category>
		<category><![CDATA[Cornish]]></category>
		<category><![CDATA[creative retail design agency]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[DMI]]></category>
		<category><![CDATA[Dr. Seuss]]></category>
		<category><![CDATA[food network]]></category>
		<category><![CDATA[Grunge]]></category>
		<category><![CDATA[Hornall Anderson]]></category>
		<category><![CDATA[HOW magazine]]></category>
		<category><![CDATA[lemley design]]></category>
		<category><![CDATA[Lpk]]></category>
		<category><![CDATA[National Retail Federation]]></category>
		<category><![CDATA[Pepsico]]></category>
		<category><![CDATA[Picasso]]></category>
		<category><![CDATA[RACIE]]></category>
		<category><![CDATA[retail brand strategy]]></category>
		<category><![CDATA[retail theater]]></category>
		<category><![CDATA[Robert Raible]]></category>
		<category><![CDATA[Rush]]></category>
		<category><![CDATA[Sur la Table 360° brand]]></category>
		<category><![CDATA[UW]]></category>

		<guid isPermaLink="false">http://www.retail-voodoo.com/?p=261</guid>
		<description><![CDATA[&#160; 1965 Parents won me in a poker game in Vegas. 1972 Declare to the world that I want to be Picasso. 1978 Lose 8th grade talent show lip syncing in full Kiss Regalia. 1979 High School art teacher tells me I will never amount to anything. 1981 Attend first rock concert with my older [...]]]></description>
		<wfw:commentRss>http://www.retail-voodoo.com/2011/06/david-lemley%e2%80%99s-story-so-far/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
	</channel>
</rss>

